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Why would I want to do
this?
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Tremendous exposure
and visibility in
your target market
through our branded web pages, notification emails, mini-course emails,
and electronic booklets and other content.
Note that the majority of your exposure is to the family
and friends of the person that you referred to us, greatly extending
your reach.
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It is in your
best interest to foster success in your market.
Our resources will reduce the
business impact of personal challenges faced by owners, executives, and
employees, allowing them to prosper so they can buy more from you!
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Increased level of
service
or add-on to your existing products and services.
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People prefer to do
business
with those who support worthy causes and provide services to those in
need
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Sponsorship
enhances your image
and perceived business ‘personality.’
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Your brand
on high-quality
caregiving information and services
sends a message of
benevolence with multiple, repeated impressions
on your customers, your market, and your community.
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Higher productivity
for your employees
who may be dealing with serious illness in their families. They,
too, can use
these services to reduce their stress.
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Word-of-mouth
from those whom you have touched
will further extend
your exposure.
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Turn-key operation - we create
everything for you; all you have to do make your new branded
resources available to whomever you wish to best meet your needs. Simple, fast, inexpensive.
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How does it
work?
Here is a very brief
overview of our services and how your brand will be displayed:
Service:
Free online progress reporting
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Overview:
during a major illness, it is extremely stressful to keep family and
friends informed. This service eliminates the time-consuming,
stressful phone calls.
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How it works:
patients and/or partners can post progress reports online - when they do,
the system sends emails to all of their family and friends with a link to
the latest update.
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How this works for
you: your brand appears on emails and web pages associated with
this service.
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Notification emails
- seen by all registered family and friends each time an update is
posted, usually in the range of 50 or 60 for each patient.
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Web pages -
seen by each registered family/friend when they click on the link in the
notification email for each update. This doubles your exposure each
time an update is posted.
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Tremendous exposure -
here's a very conservative example:
- with only 50 people using your branded version of the service
- with an average of 30 people on their private lists
- with an average of 1 update per week each
You get 156,000 impressions of your brand in a year!!
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IMPORTANT
NOTE: the majority of your exposure is to the family and friends of
the person that you referred to us, which greatly expands your reach.
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Referrals from your users
(which we will actively pursue) will appear under your sponsorship,
further expanding your reach.
Service:
speaking programs
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Overview: our
speaking programs inspire, motivate, and offer specific, practical ideas
for handling challenges and reducing stress.
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How it works:
you can sponsor our speaking programs for conventions, trade shows,
meetings, etc. (You can hire us for your own events, too!)
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How this works for you:
all of our electronic content is branded and made available for
unlimited download from our site long before and long after the event.
This means that you can distribute valuable, branded material even to
those who do not attend, dramatically increasing your exposure.
Service: Free email mini-courses
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Overview: a
'mini-course' is a series of emails sent automatically every other day,
each of which contains an article or other information of interest.
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How it works:
visitors to The Patient/Partner Project simply request these courses and
they are sent. Currently, a course titled
"Six L's of Caring and Coping" is available, more are planned.
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How this works for
you: your brand appears on each message in each series giving you scheduled,
repeated impressions. As new mini-courses are
developed, they will be included at no additional charge.
Have all of the messages sent to you to see how this
will look to your subscribers.
Service:
booklets
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Overview: short
collections of valuable information that can be printed or downloaded.
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How it works:
downloadable versions of booklets will be available on The Patient/Partner
Project website. Currently "Tips for Caregivers" is available; more are
planned.
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How this works for
you: booklets will contain your brand, associating you with
valuable and useful information. If booklets are printed and/or
shared by the user, your brand goes with them.
Download a
sample branded booklet (requires Adobe Acrobat.)
Printed
resources
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Booklets: can
be printed with your brand and even a bound-in letter from your
President/CEO/Director. (Pricing depends on quantity ordered.)
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Book Cancer for
Two: can be custom-printed for your needs to sell or give as
donations, gifts, etc. Suggestions: include a burst on the cover and
a letter from your President/CEO/Director bound in as the first page.
(Pricing depends on quantity ordered.)
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How will you support me?
We want you to get the most out of
your sponsorship investment - we want you to be successful! Here's
how we will help you:
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Brochures for your
customers/employees/market - we will provide artwork for brochures
carrying your brand, that outline what we offer, containing branded links to your branded
resources. You can have them printed or we can do it for you for the
cost of printing plus a small service charge.
Download a
sample of a branded brochure
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Promotion - we
will provide you with graphics, banners, etc. so you can promote your
sponsorship on the web and in print. This will create awareness of
your involvement even for those who do not take advantage of our services.
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Training for your
employees/staff - we will provide training materials so that your
people can encourage others to use your branded services at our site.
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Free upgrades -
new content and services will be automatically available with your brand
at no additional charge.
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